About Ran

I am a highly experienced operations and strategy leader with a proven track record of success in a variety of industries. I have over 14 years of experience in program management, management, and customer experience, and I have a deep understanding of the challenges and opportunities facing businesses today. I'm a stand up comedian, active in both English and Chinese stand up clubs.
- Website: zg-ran.github.io
- Phone: +65 8186 4685
- Country: Singapore
- Degree: MBA, Stanford Certified Project Manager
- Email: ruzhihe@gmail.com
Facts
Years Digital Ads Experience
Successful Feature Launches
Teams
Industries
Skills
Resume
Sumary
Ran Zhang
Operation & strategy leader with over 14 years experience across program management, product management and customer experience. Structured problem solver who thrives in ambiguity, effective communicator, and a genuine people person who can engage at all organizational levels to drive change.
- +65 8186 4685
- ruzhihe@gmail.com
Education
Master of Business Administration
2017 - 2019
NTU, Singapore
Bachelor of Arts
2002 - 2006
Beijing University of Posts and Telecommunications, Beijing, China
Certificates
Stanford Certified Advanced Project Manager
June 2015
Stanford University
Professional Experience
Program Manager / Incubation Manager
2023 July - Present
Bytedance
Incubation Manager for Bytedance Emerging Product (e.g. TikTok Music), program-manage the product new feature launches by collaborating with business teams in China as well as cross-functional leaders across Trust & Safety, Legal & R&D etc.
- Leading a program to join force moderations with different products over to central platform. Defined the program goal and priorities and led a working group of PMs to deliver two milestone outcomes on time.
Senior Program Manager
2020 - 2023
Google Ads
Central Program Manager for Google Ads Product Request Prioritization Process and Business strategy planning, Global lead for Transparency and Policy launches programs with an objective to improve Ads products, ensure launch experiences for customers, and minimize legal risks to Google.
- Defined program vision, priorities and execution strategy and garnered organization sponsorship. Led a launch readiness team across Product Areas to identify, create and own high priority launch readiness experience for 6M+ Advertisers as well as internal support teams. Empowered scaled Ads support team to be support-ready for all Google Ads Policy & Privacy related launches.
- Designed & deployed Product Request Prioritization Process for Global Customer Care operations, accelerated product feedback adoption leading to ~12k cases obviation/quarter (1% of total volume), 18k Turnaround hours saved.
- Trusted advisor for Sr. leadership and cross-functional stakeholders and directors. Owned business strategic planning to discover, evaluate, vet new and existing business requests and resources, develop budget and support model proposals.
Project Manager
2014 - 2017
Google AdWords
Global project manager for AdWords migration and rebranding to Google Ads by designing and executing strategies to ensure feature parity within launch timeline while delivering positively impact customer experience.
- Developed the Project Charter of AdWords rebranding, aligned on Problem Statement and Objectives, organized workshops, onsite/remote training sessions, and a SWOT team for solution design. Created and executed a post-launch feedback process that maintained average bug response time <24 hours - through building a customer feedback loop project to capture critical feedback.
- Led cross functional team that identified >50 Feature parity requests and solved 100% launch blockers - through designing and aligning the process with Product & Engineering teams. Trained over 1k Googlers in support function on new Google Ads platform across multiple orgs.
Subject Matter Expert
2008 - 2014
Google AdWords
Expert in Digital Marketing, leading Subject Matter Expert of AdWords, provided 1:1 and scaled consultations to complex, spending Advertisers and internal support teams.
Customer Care
2007 - 2008
Microsoft
Supported Microsoft professional subscribers on Windows server.
Testimonials
Standup Comedy
I love making people laugh. It's the best feeling in the world to see someone smile or laugh out loud. And I think comedy is a powerful tool that can be used to make the world a better place.








Contact
Email:
ruzhihe@gmail.com
Call:
+65 8186 4685